AI labels
Version 1.0.
This file is the one place for the words plintus puts on AI-made things, and for the file marks that go with them. App, site, email and export lanes copy the wording from here. They do not write their own. Check Q23 in the quality bar.
The rule behind it
The EU AI Act, Article 50, asks for these things:
- People must know they talk to an AI. The assistant says so (50(1)).
- AI-made images must be marked in a form a machine can read, and be detectable as AI-made (50(2)). plintus makes images, so it must do this.
- A person who shows an image made by AI that looks like a real place, thing or event must say that it is AI-made (50(4)). A user who shares a plintus picture is in that position, so the label stays on the picture.
plintus applies these rules to every AI picture and every assistant answer from day one, on every plan. The Act’s transparency duties start on 2 August 2026. Plan: the wording is final, the legal team checks the grace periods and exceptions later.
Our own rule goes further. We say what is AI-made, what is a scan, and what is real, because our product depends on trust. “Never AI magic” is in the brand voice.
Labels you can see
Each label has an id, the words, and where it goes. The words are fixed. A lane can change the layout, not the words. Words are checked against the simple-writing skill.
| Id | Words (English) | Where | Notes |
|---|---|---|---|
ai.idea |
Idea. Made by AI. The furniture is not real yet. | Under or on every idea picture. In the guest flow, the share page, emails and downloads | Required (Q23). Always visible, never in a tooltip |
ai.idea.short |
Idea. Made by AI. | Small thumbnails, where the long text does not fit | Use only when ai.idea is one tap away |
ai.picture |
Picture. Made by AI from your design. Products look like the store photos, but colours and details can differ. | Under every picture of a design | |
ai.picture.short |
Picture. Made by AI. | Small thumbnails, a before and after slider, exports, share pages | |
ai.model |
Model made by AI from a photo. Approximate shape. | On a 3D model made from a photo of your own furniture | Pairs with the “approximate shape” label |
ai.assistant |
AI assistant | Title of the assistant panel | Always visible while the panel is open |
ai.assistant.intro |
You are talking to an AI. It can be wrong. It only suggests. Nothing changes until you press Apply. | First time the panel opens in a workspace, and in the empty state | |
ai.assistant.answer |
Made by AI | Small mark on each answer | |
ai.proposal |
Suggested by AI. Nothing changes until you press Apply. | Top of every proposal and makeover | |
ai.scan |
Room built by AI from your photos. Each size is marked measured, estimated or guessed. | Scan result screen, floor plan, share page | The size marks themselves are in the quality bar, Q20 |
ai.match |
Matched by AI. Check that it is the same product. | The “Is this your sofa?” card | |
model.exact |
Exact model | Product card and shopping list | Not an AI label. Honesty label (Q22) |
model.approx |
Approximate shape | Product card and shopping list | Not an AI label. Honesty label (Q22) |
colour.approx |
On-screen approximation of {brand} {code}. Check the real colour in the store. | Every paint colour and finish | Not an AI label. Honesty label |
price.date |
Price seen on {date} | Every price | Not an AI label. Stale mark after 7 days (Q21) |
Marks in the file
Every AI-made picture file (idea picture, picture, quick still made with AI) carries marks in its data. These marks stay when you download it.
| What | How |
|---|---|
| Source type | The IPTC field Iptc4xmpExt:DigitalSourceType set to http://cv.iptc.org/newscodes/digitalsourcetype/trainedAlgorithmicMedia (XMP) |
| Software | The XMP field xmp:CreatorTool set to plintus.ai |
| Plain text | The XMP or PNG text field Description begins with the words of ai.idea.short or ai.picture.short |
| Credentials | Content Credentials (C2PA) are added when the signing setup is ready. Until then the IPTC and XMP marks apply |
| A real room picture with no AI | A quick still from the 3D engine, made with no AI model, carries no AI mark. It says “Rendered in plintus” |
The image lane tests that the marks are in the file after upload, edit and export. If a tool strips them (for example a share to a chat app), the visible label in the picture’s page still applies.
Visible mark in the image. On the Free plan a small plintus mark sits in a corner of every picture (pricing). On paid plans there is no mark in the picture, but the file marks stay. The idea picture and a picture shared to a public page keep their visible label next to the picture.
Rules for every lane
- A picture made by AI never shows without its label. The label is text on the page, so screen readers read it too.
- Do not remove, rewrite or hide a label to look nicer. Change the layout, not the words.
- The assistant never says “I saw”, “I measured” or “I checked in the store”. It says what it did: “I looked at your scene data”, “The store listed this size on {date}”.
- Emails with an AI picture carry
ai.idea.shortorai.picture.shortbelow the picture, in text. - A share page for a design shows
ai.picturefor each picture, and says when it was made. - Marketing images made by AI say so under the image. We prefer real rooms and real screens.
German wording
German labels sit in the German message catalog. They are written by a native speaker (Q43). The legal team checks that they carry the same meaning. This file lists the English words only.